Effective internet marketing strategy for hotels  

How many of your bookings come through your website? 5%, 10%, maybe 20%?

The fact is, 33% of all travellers book directly through hotel websites. So if less than a third of your bookings are online, your website is holding you back.

This is usually because people can’t find it, they don’t like it, or they’ve forgotten about it.

Accommodation and travel accommodation directories are a common workaround, but their cost-per-lead is very high and only 17% of travellers book through them, so they may not deliver a return on investment over the long term.

When it comes down to it, the only cost effective online presence for your hotel is your own website. But to truly earn its keep, your website must Attract, Convert and Retain customers. It can’t do just one or two of these things. It must do all three.

Fortunately, you’ve come to the right place for help. We specialise in effective website marketing strategy. And we only do it for the Hotel Industry.

People want to book through your website. Let them.